This program combines an understanding of key business concepts, entrepreneurship skills, and knowledge of e-business solutions and strategies to provide the ideal foundation for entrepreneurs. The curriculum covers business start-up development, planning, and online marketing solutions, and provides the skills, knowledge, and relevant key qualifications needed to harness the internet's potential for industry and position them for global competitiveness.
Learn to create and develop digital products, launch online projects, and manage sales. The program combines entrepreneurship, management, marketing, and e-commerce.
What you will learn
Develop business models for digital products
Research the market and find niches
Launch and develop online projects
Manage sales and e-commerce
Promote products in digital channels
Analyze data and assess risks
Manage projects and teams
Organize logistics and business processes
Учебный план
Что вы будете изучать
Disciplines
01
Management
02
Project management
03
Organizational Behavior and Leadership
04
Psychology of Management
05
Risk management
06
Strategic management
07
E-Commerce Basics
08
E-business infrastructure
09
Product and Sales Management
10
Supply chain management and logistics
11
Knowledge management
12
Change management
13
Innovation Management
Career
Where graduates work
Product manager
project manager
sales manager
business analyst
content manager
marketing manager
digital marketer
entrepreneur (businessman)
Other programmes in group B044
Choose another educational programme within this group
Connect business objectives and technology opportunities. Learn to analyze business processes, identify organizational needs, work with data, and design changes to information systems. The program combines business analysis, information technology, process modeling, and change management.